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Fixing The Plumbing - Part 2

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Introduction In Part 1 of this two-part series, Zafin Advisory discussed the challenges banks face in enhancing operational efficiency and maintaining financial performance. Ultimately, as cost reduction approaches its limits, banks must look to also optimise income – which means managing pricing to stop leakage and more effectively capture top-line revenue. When done as part of a customer-oriented pricing and product development strategy, banks realize the added benefit of retaining business and potentially gaining wallet share. How does a bank get started with managing revenue more effectively? In the conclusion of our two-part series, we define revenue leakage and pricing drift and assess how banks can address the causes – while creating opportunities to improve their customers' experience. White Paper: Fixing The Plumbing Part 2: Getting Started With Revenue Leakage George Stein, Partner, Zafin Advisory

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